Careify

A Human-Centered Service Design and AI Integration for Elderly Health Management and Caregiver Support

Designed with:

Rhino

Figma

Role:

Product Designer

Date:

Jul 2024 - Jul 2025

Highlights:

  • AI assistant delivers smart health insights and friendly support

  • Medication & health alerts ensure safety and peace of mind

  • One system, two apps: seniors stay independent, caregivers stay informed

  • Locked interface keeps seniors safe from confusion and distractions

Challenges Faced by the Elderly

  • Memory issues

  • Cognitive decline

  • Physical limitations

  • Emotional isolation

  • Fear of technology

  • Being dependent

  • Difficulty asking for help

Challenges Faced by Caregivers

People share the challenges that they faced on social media:

  • Emotional burnout

  • Lack of real-time updates

  • Balancing multiple roles

  • Limited support tools

  • Inconsistent communication

  • Difficulty coordinating care

  • No proactive alerts

  • Stress over emergencies

Methodology

Major Groups:

elderly individuals, aged an average of 76

Caregivers, aged an average of 54

Close observations:

3 elderly individuals

Structured surveys and semi-structured interviews:

3 elderly 7 and caregivers

Benchmark and Case Studies:

12 of the most prominent aged care products

Based on my focus group, I tried to have two personas. The first one is Iliria, who is an independent grandma; she doesn’t know that much about technology, and she needs help to get her medication on time and take care of herself. She also has a problem with easy communication ways because using the phone is hard for her.

The other persona is Kiara, who is her daughter. Kiara has her own family with her kid but she is also her old mother’s caregiver. So, she has a hard situation and feels burn out. She need some help to manage her mother’s medication and health and help her to stay in